In 2008 Warner Brothers premiered a series of six posters at the San Diego Comic Con to promote the 2009 release of the Watchmen live-action movie directed by Zack Snyder. In 1988 following the conclusion of the 12-part series, this image also appeared as a portfolio page along with the ads/posters for the other five major characters in the Watchmen Portfolio. In November of 1986 the four promotional ads were released as promotional posters and sent to comic book stores, with similar posters issued for Nite Owl and Silk Spectre.
Just as significant, this is the first time Ozymandias is pictured in front of the TV screens, preceding his depiction of this activity in Watchmen #10, in April of 1987, a full eight months after this July 1986 promotional ad. This Ozymandias promotional ad appeared in various DC titles in July of 1986, two months before we first meet Bubastis in issue #4, which was released in September making this the first appearance of Bubastis in print.
Each of the house ads had the mysterious question, "Who Watches The Watchmen?" and the answer is literally Veidt! The first ad featured Rorschach, the second one the Comedian, the third one Ozymandias and the fourth one Doctor Manhattan. This was one of four DC house ads which ran monthly with the first one appearing in May of 1986 prior to the June 5th release of Watchmen #1, and this one, in our opinion, depicts the most significant of scenes. Gibbons created this artwork specifically for the promotional campaign and only in hindsight do we understand that the decision of the creators to depict Veidt in an omniscient role sitting behind the video monitors brilliantly foreshadowed the great reveal of Veidt as the orchestrator of key events in the series. This iconic Dave Gibbons "Who Watches The Watchmen" image featuring Ozymandias (Adrian Veidt) and his genetically-altered lynx, Bubastis, in front of multiple TV screens appeared in various DC "Direct Sale" publications promoting the much lauded Alan Moore/Dave Gibbons 12-part 1986-1987 series during the early months of its history-making release. Dimensions: Original Art Image is 7.5" X 16"
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